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Only Books by Jochen Wirtz | X |
Marketing Channels WITH " Services Marketing " AND " Internet Marketing, Strategy, Implementation and Practice AND " Principles of Direct and Database Marketing " by Anne Coughlan, Erin Anderson, Louis W. Stern, Christopher H. Lovelock, Jochen Wirtz, Alan Tapp, Adel El-Ansary, Dave Chaffey Paperback, Published 2007 by Prentice Hall Import ISBN-13: 978-1-4082-0008-7, ISBN: 1-4082-0008-2 |
Essentials of Services Marketing, [GLOBAL EDITION] by Jochen Wirtz, Christopher Lovelock, Patricia Chew Paperback, Published 2022 by Pearson Education Limited Jun 2022 ISBN-13: 978-1-292-42519-1, ISBN: 1-292-42519-9 |
Services Marketing People, Technology, Strategy (Ninth Edition) (Paperback) by Jochen Wirtz, Christopher Lovelock Paperback, Published 2021 by World Scientific Publishing Company ISBN-13: 978-1-944659-82-0, ISBN: 1-944659-82-X |
Services Marketing People, Technology, Strategy (Ninth Edition) (Hardback) by Jochen Wirtz, Christopher Lovelock Hardcover, Published 2021 by World Scientific Publishing Co Inc (Usa), United States ISBN-13: 978-1-944659-79-0, ISBN: 1-944659-79-X |
Rules of the Service Game (Winning in Service Markets) by David E. Bowen, Benjamin Schneider, Jochen Wirtz Hardcover, 150 Pages, Published 2020 by World Scientific Pub Co Inc ISBN-13: 978-1-944659-66-0, ISBN: 1-944659-66-8 |
Designing Complaint Handling And Service Recovery Strategies (Winning In Service Markets Series) by Jochen Wirtz Paperback, 72 Pages, Published 2017 by World Scientific Publishing Co Inc (Usa) ISBN-13: 978-1-944659-39-4, ISBN: 1-944659-39-0 |
Essentials of Services Marketing, Global Edition(3rd Edition) by Jochen Wirtz, Christopher H. Lovelock, Dr Patricia Chew Paperback, 720 Pages, Published 2017 by Pearson ISBN-13: 978-1-292-08995-9, ISBN: 1-292-08995-4 |
Designing Customer Service Processes (Winning in Service Markets) by Jochen Wirtz Paperback, 64 Pages, Published 2017 by World Scientific Publishing Co ISBN-13: 978-1-944659-24-0, ISBN: 1-944659-24-2 |
Essentials of Services Marketing by Jochen Wirtz, Christopher H. Lovelock, Patricia Chew Published 2017 ISBN-13: 978-1-4886-6821-0, ISBN: 1-4886-6821-3 |
Positioning Services in Competitive Markets by Jochen Wirtz Published 2017 by Ws Professional ISBN-13: 978-1-944659-14-1, ISBN: 1-944659-14-5 |
Managing Customer Relationships and Building Loyalty (Winning In Service Markets Series) by Jochen Wirtz Paperback, 75 Pages, Published 2017 by World Scientific Professional ISBN-13: 978-1-944659-36-3, ISBN: 1-944659-36-6 |
Service Marketing Communications (Winning in Service Markets Series) by Jochen Wirtz Paperback, 82 Pages, Published 2017 by World Scientific Professional ISBN-13: 978-1-944659-21-9, ISBN: 1-944659-21-8 |
Pricing Services and Revenue Management by Jochen Wirtz Published 2017 by World Scientific Publishing Company ISBN-13: 978-1-944659-20-2, ISBN: 1-944659-20-X |
Building a World Class Service Organization by Jochen Wirtz Paperback, 34 Pages, Published 2017 by World Scientific Professional ISBN-13: 978-1-944659-45-5, ISBN: 1-944659-45-5 |
Balancing Capacity and Demand of Service Operations (Winning in Service Markets Series) by Jochen Wirtz Paperback, 55 Pages, Published 2017 by World Scientific Publishing Co Inc (Usa) ISBN-13: 978-1-944659-27-1, ISBN: 1-944659-27-7 |
Service Marketing Communications by Jochen Wirtz Published 2017 by Ws Professional ISBN-13: 978-1-944659-23-3, ISBN: 1-944659-23-4 |
Designing Customer Service Processes by Jochen Wirtz Published 2017 by Ws Professional ISBN-13: 978-1-944659-26-4, ISBN: 1-944659-26-9 |
Managing People for Service Advantage (Winning in Service Markets Series) by Jochen Wirtz Paperback, 91 Pages, Published 2017 by World Scientific Professional ISBN-13: 978-1-944659-33-2, ISBN: 1-944659-33-1 |
Positioning Services in Competitive Markets (Winning in Service Markets Series) by Jochen Wirtz Paperback, 50 Pages, Published 2017 by World Scientific Professional ISBN-13: 978-1-944659-12-7, ISBN: 1-944659-12-9 |
Developing Service Products and Brands (Winning in Service Markets Series) by Jochen Wirtz Paperback, 54 Pages, Published 2017 by World Scientific Professional ISBN-13: 978-1-944659-15-8, ISBN: 1-944659-15-3 |
Jochen Wirtz