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Services Marketing (Prentice-Hall Series in Marketing) (6th Edition)
by Christopher Lovelock, Jochen Wirtz
Hardcover, 672 Pages, Published 2006 by Prentice Hall, 6th Edition

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Services Marketing People - Technology - Strategy (Custom Edition For University of Central Florida) (5th Edition)
by Christopher Lovelock / Jochen Wirtz
Paperback, Published 2004 by Pearson Custom Publishing, 5th Edition

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Services Marketing: People, Technology, Strategy
by Christopher & Wirtz, Jochen Lovelock
Paperback, Published 2005 by Pearson Education

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Services Marketing in Asia - A Case Book
by Jochen Wirtz, Christopher Lovelock
Paperback, 472 Pages, Published 2005 by Prentice Hall

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Marketing for Public and Nonprofit Managers (Wiley Medical Publication)
by Christopher Lovelock, Charles B. Weinberg
Hardcover, 608 Pages, Published 1984 by John Wiley & Sons Inc

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Managing Services: Marketing, Operations, and Human Resources (2 Sub Edition)
by Christopher Lovelock (Compiler)
Hardcover, 496 Pages, Published 1992 by Prentice Hall College Div, 2 Sub Edition

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Public and Nonprofit Marketing: Readings and Cases
by Christopher Lovelock, Charles B. Weinberg
Paperback, Published 1990 by Course Technology

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Instructors Manual with Test Item File
by Christopher Lovelock, Lauren Wright
Paperback, Published 2002 by Pearson Education Limited

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Marketing Public Transit: A Strategic Approach (Praeger Series in Public and Nonprofit Sector Marketing)
by Christopher Lovelock, Gordon Lewin, George S. Day, John E.G. Bateson
Hardcover, 238 Pages, Published 1987 by Praeger Publishers

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Services Marketing in Asia, Second Edition (2nd Edition)
by Christopher Lovelock, Jochen Wirtz, Hean Tat Keh, Xiongwen Lu
Paperback, 720 Pages, Published by Prentice Hall, 2nd Edition

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