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Value of Outsourcing Sales and Marketing--Executive Summary A Study of the Prevalence and Use of Sales and Marketing Agencies by Consumer Packaged Goods Companies by Atul Parvatiyar, Thomas Gruen, Naveen Donthu, Brad Kesel, Vijay Kasi Published 2006 ISBN-13: 978-0-9774178-3-4, ISBN: 0-9774178-3-2 |
Value of Outsourcing Sales and Marketing A Study of the Prevalence and Use of Sales and Marketing Agencies by Consumer Packaged Goods Companies by Atul Parvatiyar, Thomas Gruen, Naveen Donthu, Brad Kesel, Vijay Kasi Published 2006 ISBN-13: 978-0-9774178-2-7, ISBN: 0-9774178-2-4 |