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 | | Marketing dei servizi by Christopher Lovelock, Jochen Wirtz 656 Pages, Published 2012 by Pearson ISBN-13: 978-88-7192-703-9, ISBN: 88-7192-703-6 |
 | | Marketing dei servizi. Casi di studio by Laura Iacovone, Christopher Lovelock, Jochen Wirtz, A. Croci, C. Poggi Paperback, 466 Pages, Published 2008 by Pearson ISBN-13: 978-88-7192-513-4, ISBN: 88-7192-513-0 |
 | | Marketing dei servizi. Risorse umane, tecnologie, strategie. by Jochen Wirtz, Christopher Lovelock, Christofer Lovelock Paperback, 656 Pages, Published 2007 by Pearson ISBN-13: 978-88-7192-413-7, ISBN: 88-7192-413-4 |
Jochen Wirtz
