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Books by Tony Apéria






Strategic Brand Management(2nd Edition)
A European Perspective
by Dr Kevin Lane Keller, Mats Georgson, Dr Tony Aperia, Tony Apéria
Paperback, 940 Pages, Published 2011 by Trans-Atlantic Publications, Inc.
ISBN-13: 978-0-273-73787-2, ISBN: 0-273-73787-2






Strategic Brand Management(1st Edition)
A European Perspective
by Dr Kevin Lane Keller, Mats Georgson, Dr Tony Aperia, Tony Apéria
Paperback, 856 Pages, Published 2008 by Prentice Hall
International Edition
ISBN-13: 978-0-273-70632-8, ISBN: 0-273-70632-2






Marketing(1st Edition)
broadening the horizons
by Stefan Lagrosen, Göran Svensson, Anders Pehrsson, Evert Gummesson, Bo Edvarsson, Anders Gustafsson, Lars Witell, Hans Jansson, Yvonne Lagrosen, James R. Stock, Tony Apéria, Tomas Nilsson, Claes M. Hultman, Gerald E. Hills, Svante Andersson, Greg Wood, Joe Hair, Arthur Money
Hardcover, 306 Pages, Published 2006 by Studentlitteratur Ab
ISBN-13: 978-91-44-03983-1, ISBN: 91-44-03983-2






Brand Relations Management
Bridging the Gap Between Brand Promise and Brand Delivery
by Rolf Back, Tony Apéria, Tony Apãƒë†Ria, Tony ApãˆRia
Paperback, 373 Pages, Published 2004 by Copenhagen Business School Press
ISBN-13: 978-87-630-0121-2, ISBN: 87-630-0121-7






Brand Relations Management - Bridging the Gap Between Brand Promise and Brand Delivery(1st Edition)
by Tony Apéria, Rolf Back, Kerstin Sahlin-Andersson, Anders Söderholm
Hardcover, 264 Pages, Published 2004 by Liber
ISBN-13: 978-91-47-06403-8, ISBN: 91-47-06403-X






Brand relationship management
den varumärkesbyggande processen
by Tony Apéria
431 Pages, Published 2001
ISBN-13: 978-91-7265-241-5, ISBN: 91-7265-241-1

All Authors

Tony Apéria

Dr Kevin Lane Keller

Mats Georgson

Dr Tony Aperia

Rolf Back

Svante Andersson

Gerald Hills

Claes Hultman

Arthur Money

Stefan Lagrosen


All Bindings

Paperback

Hardcover

Unknown


All Editions

1st Edition

2nd Edition


All Years

2011

2008

2006

2004

2001


All Regions

Sweden

English

Denmark




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