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 | | Product Management(4th Edition) (McGraw-Hill/Irwin Series in Marketing) by Donald R. Lehmann, Russell S. Winer Hardcover, 512 Pages, Published 2004 by Mcgraw-Hill/Irwin ISBN-13: 978-0-07-286598-1, ISBN: 0-07-286598-9 |
 | | Marketing Metrics and Financial Performance (Marketing Science Institute (MSI) Relevant Knowledge Series) by Donald R. Lehmann, David J. Reibstein Paperback, 92 Pages, Published 2006 by Marketing Science Institute ISBN-13: 978-0-9657114-7-0, ISBN: 0-9657114-7-1 |
 | | Managing Customers as Investments(1st Edition) The Strategic Value of Customers in the Long Run by Donald R. Lehmann, Sunil Gupta Hardcover, 224 Pages, Published 2005 by Wharton School Publishing ISBN-13: 978-0-13-142895-9, ISBN: 0-13-142895-0 |
 | | Analysis for Marketing Planning(7th Edition) (Irwin Marketing) by Donald R. Lehmann, Russell S. Winer Paperback, 312 Pages, Published 2007 by Mcgraw-Hill Education ISBN-13: 978-0-07-352984-4, ISBN: 0-07-352984-2 |
 | | Analysis for Market Planning.(7th Edition) by Donald R. Lehmann, Russell S. Winer Paperback, 288 Pages, Published 2008 by Irwin/Mcgraw-Hill ISBN-13: 978-0-07-126363-4, ISBN: 0-07-126363-2 |
 | | Analysis for Marketing Planning(5th Edition) by Russell S. Winer, Donald R. Lehmann Paperback, 272 Pages, Published 2001 by Mcgraw-Hill/Irwin ISBN-13: 978-0-07-027547-8, ISBN: 0-07-027547-5 |
 | | Analysis for Marketing Planning (McGraw-Hill International Editions: Marketing & Advertising Series) by Donald R. Lehmann, Russell S. Winer Paperback, 180 Pages, Published 1997 by Mcgraw-Hill Education (Ise Editions) International Edition ISBN-13: 978-0-07-115423-9, ISBN: 0-07-115423-X |
 | | Analysis for Marketing Planning(3rd Edition) (The Irwin Series in Marketing) by Donald R. Lehmann, Russell S. Winer Paperback, 198 Pages, Published 1993 by Richard D Irwin ISBN-13: 978-0-256-12276-3, ISBN: 0-256-12276-8 |
 | | Market Research and Analysis(3rd Edition) by Donald R. Lehmann Hardcover, 896 Pages, Published 1989 by Richard D Irwin ISBN-13: 978-0-256-07038-5, ISBN: 0-256-07038-5 |
 | | Meta-Analysis in Marketing Generalization of Response Models by John U. Farley, Donald R. Lehmann Hardcover, 121 Pages, Published 1986 by Lexington Books ISBN-13: 978-0-669-14039-2, ISBN: 0-669-14039-2 |
 | | Managing Customers as Investments(1st Edition) The Strategic Value of Customers in the Long Run (paperback) by Sunil Gupta, Donald R. Lehmann Paperback, 224 Pages, Published 2005 by Ft Press ISBN-13: 978-0-13-216161-9, ISBN: 0-13-216161-3 |
 | | Analysis for Marketing Planning(6th Edition) by Donald R. Lehmann, Russell S. Winer Paperback, 288 Pages, Published 2004 by Mcgraw-Hill/Irwin ISBN-13: 978-0-07-286596-7, ISBN: 0-07-286596-2 |
 | | Product Management by Donald R. Lehmann, Russell S. Winer Paperback, 512 Pages, Published 1997 by Mcgraw-Hill Education (Ise Editions) International Edition ISBN-13: 978-0-07-115424-6, ISBN: 0-07-115424-8 |
 | | Analysis for Marketing Planning(2nd Edition) by Donald R. Lehmann, Russell S. Winer Paperback, 186 Pages, Published 1991 by Richard D Irwin ISBN-13: 978-0-256-08681-2, ISBN: 0-256-08681-8 |
 | | Assessing Marketing Strategy Performance (Marketing Science Institute (MSI)) by Christine Moorman, Donald R. Lehmann, Marketing Science Institute Paperback, 292 Pages, Published 2004 by Marketing Science Institute ISBN-13: 978-0-9657114-4-9, ISBN: 0-9657114-4-7 |
 | | Product Management(2nd Edition) (Mcgraw Hill/Irwin Series in Marketing) by Donald R. Lehmann, Russell S. Winer Hardcover, 460 Pages, Published 1996 by Richard D Irwin ISBN-13: 978-0-256-21439-0, ISBN: 0-256-21439-5 |
 | | Product Management by Donald R. Lehmann, Russell S. Winer Hardcover, 437 Pages, Published 1993 by Richard D Irwin ISBN-13: 978-0-256-11623-6, ISBN: 0-256-11623-7 |
 | | Analysis for Marketing Planning by Donald R. Lehmann, Russell S. Winer Hardcover, 175 Pages, Published 1988 by Longman Higher Education ISBN-13: 978-0-256-05783-6, ISBN: 0-256-05783-4 |
 | | Product Management(4th Edition) by Donald R. Lehmann, Russell S. Winer Paperback, 507 Pages, Published 2010 by Mcgraw-Hill Primis ISBN-13: 978-0-390-23098-0, ISBN: 0-390-23098-7 |
 | | Analysis for Marketing Planning(4th Edition) (Irwin Series in Marketing) by Donald R. Lehmann, Russell S. Winer Paperback, 8 Pages, Published 1996 by Richard D Irwin ISBN-13: 978-0-256-21442-0, ISBN: 0-256-21442-5 |
Donald Lehmann
Lehmann, Donald R., Winer, Russell S
