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Advertising and Promotion(8th Edition) An Integrated Marketing Communications Perspective by George E. Belch, Michael A. Belch, Shimp Terence Hardcover, 864 Pages, Published 2008 by Mcgraw-Hill/Irwin ISBN-13: 978-0-07-338109-1, ISBN: 0-07-338109-8 |
Advertising & Promotion(8th Edition) by George Belch, Belch/Purani Paperback, Published 2009 by Mcgraw-Hill ISBN-13: 978-0-07-014496-5, ISBN: 0-07-014496-6 |
Advertising and Promotion(8th Edition) by George E. Belch, Michael A. Belch Paperback, 838 Pages, Published 2009 by Mcgraw-Hill ISBN-13: 978-0-07-128440-0, ISBN: 0-07-128440-0 |
George Belch
Belch, Michael A., Belch, George E