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Public Speaking: An Audience-Centered Approach

By Steven A. Beebe, Susan J. Beebe

ISBN: 9780205543014

Published: 2008

Number of Pages: 491

Edition: 7th

Binding: Paperback


Pricing & Availability:
Additional Details:

Product Type: Book

Publisher: Allyn & Bacon

Description: The unique, audience-centered approach of this top-selling book emphasizes that success in public speaking depends on how listeners interpret the message. Public Speaking: An Audience-Centered Approach brings theory and practice together. Its distinctive and popular approach emphasizes the importance of analyzing and considering the audience at every point in the speech making process. This model of public speaking is the foundation of the book, and it guides the reader through the step-by-step process of public speaking, focusing their attention on the dynamics of diverse audiences, and narrowing the gap between practice and the real world. The seventh edition includes a new emphasis on helping speakers manage communication apprehension.


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