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 | | A History of Graphic Design by Philip Meggs ISBN-10: 0471291986 ISBN-10: 0-471-29198-6 ISBN-13: 9780471291985 ISBN-13: 978-0-471-29198-5 Hardcover 1998-09-09 John Wiley & Sons Find Lowest Price |
Editorials | ||
Product Description Critical acclaim for previous editions of A History of Graphic Design "I expect it to become a foundation and keystone of serious study . . . it is a fortress work." -Communication Arts "[It] traces the role of the designer as a messenger of culture." -STA Journal "Now . . . a hefty, yet concise, documentation of the entire field exists." -Print "It is a noble and formidable undertaking." -he Artist's Magazine "An excellent and invaluable work." -Library Journal "This is a reference work that reads like a novel. It's comprehensive, authoritative, graphic, and exciting." -U&lc: The Journal of Typographics "[This book] establishes graphic design as a profession. Bravo!" -Design Issues "A significant attempt at a comprehensive history of graphic design . . . it will be an eye-opener not only for general readers, but for designers who have been unaware of their legacy." -The New York Times "Mr. Meggs enthusiastically conveys these excitements to us, from the invention of photography and 'popular graphics of the Victorian era' through the Arts and Crafts movement, Art Nouveau, the Secession, the isms . . . to the Modern Movement. . . . More importantly, he shows us the joins as well as the parts."-rinting World After a decade of research by the author, the first edition of A History of Graphic Design was heralded as a publishing landmark by the Association of American Publishers, who awarded it a coveted award for publishing excellence. Now, after fifteen years of development in graphic design, this expanded and updated Third Edition includes hundreds of full-color images and new material in many areas, including alphabets, Japanese and Dutch graphics, and the computer revolution which has impacted all aspects of contemporary design and communications. With its approximately 1,200 illustrations, lucid text, and interpretive captions, the book reveals a saga of creative innovators, breakthrough technologies, and important design innovations. Graphic design is a vital component of each culture and period in human history, and in this account, an extraordinary panorama of people and events unfolds, including: * The Invention of Writing and Alphabets * Medieval Manuscript Books * The Origins of Printing and Typography * Renaissance Graphic Design * The Arts and Crafts Movement * Victorian and Art Nouveau Graphics * Modern Art and Its Impact on Design * Visual Identity and Conceptual Images * Postmodern Design * The Computer Graphics Revolution A History of Graphic Design is recognized as a seminal work; this Third Edition surpasses in detail and breadth the content, design, and color reproduction of previous editions. It is required reading for professionals, students, and everyone who works with or loves the world of graphic design. This comprehensive reference tool is an invaluable visual survey that you will turn to again and again. | ||
Reviews | ||
Very informative I purchased this book for my Graphic Design history class. The book is well written and it is very informative. | ||
overall very good i bought this product as new. i could tell the book had not been or had hardly been opened b/c of the sound it makes when you open a new book. the pages are clean and crisp. it was only the book jacket that protects the hard cover that had a few marks on it, but overall i'm very happy with it. =) | ||
Not as good as former editions After using all the editions, the latest isn't up to the late Phil Meggs' standards. In its attempt to be concise and concept oriented, it omits much cultural and marginal information that was interesting and flavorful. This edition is not as delicious as the others. I'm thinking of switching textbooks for my students. | ||
Excellent resource This book provides an excellent resource on the graphic design industry with in-depth information on typography and how different art movements affected graphic design. It is well written and has great pictures with detailed descriptions. I recommend it for every graphic designer's personal library. | ||
Essential design book. What's the deal with the price? As I said before in these boards, this book is absolutely essential for any Graphic designer, student or profesional. I can't say enough good thing about its content, which I find completely worthy of its "high" price, due to the fact that it covers the full history of mankind and its visual achievements through the ages. The research done here is THE BEST in the graphic design area, and yes, Meggs devoted a LARGE portion of his life writing and correcting it. I find quite a discussion in the reviews about the book's price. Let me tell you something: here in Colombia, the spanish version of this book costs well over 100 U$, and even so when I bought it as a student a few years ago I thought this was an absolute bargain!! This book started to grow on me, and it never stopped!! Absolute respect for Mr Meggs, who sadly enough isn't with us anymore for a new revision of his wonderful book. | ||