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 | | Interactive Marketing by Martin Williams ISBN-10: 9780132135627 ISBN-10: 0-13-213562-0 ISBN-13: 9780132135627 ISBN-13: 978-0-13-213562-7 Hardcover 1995-08-22 Prentice Hall Find Lowest Price |
Reviews | ||
Shows how to integrate todays marketing techniques Philip Kotler kindly said 'Martin Williams offers an exciting and practical picture of the new roads that companies must take to maximise the impact of their marketing expenditures' | ||