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 | | Product Design and Development by Karl Ulrich, Steven Eppinger ISBN-10: 007229647X ISBN-10: 0-07-229647-X ISBN-13: 9780072296471 ISBN-13: 978-0-07-229647-1 Hardcover 1999-10-06 McGraw-Hill/Irwin Find Lowest Price |
Editorials | ||
Product Description This book presents a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. It treats issues such as identifying customer needs, design for manufacturing, prototyping, and industrial design. | ||
Reviews | ||
No different from the 3rd Edition The Ulrich/Eppinger text is excellent as always, but the 4th Edition differs from the 3rd in only a few trivial ways. Save yourself some money and buy a used 3rd Edition. | ||
Is OK, but there are better options. I have the pleasure of taking a seminar with the author, but I was disappointed at his writing. The book is hard to follow, and lack structure. | ||
Clearly Better Than Stage-Gate Ulrich has created an understandable companion text for product development. What is refreshing about this text is that it guides the developer through the elements of product development that are essential to reducing the concept of the product to practice. It is a great instructional guide. | ||
Good reference text This is a good reference manual for understanding the various techniques that are available for the fuzzy front end of product design. It would be a good text for project managers in product development. PROs 1) It is well written and easy to assimilate. 2) Seems complete for the traditional manufactured consumer product. CONs 1) Not strong on a current pre-emptive DFSS techniques for robustness and quality (such as QFD and axiomatic design). 2) Does not address system complexity issues and tools (software vs hardware, interface issues, complexity, functional flows). | ||
Great product development handbook! This book provides a great hands-on approach to product development. Unlike other product development books that dwell too much on the philosophical aspects of product development, this book gives you practical advice on how to define meaningful product specifications to meet your customer needs and develop successful products. The book provides a very nice concept development process that I've found very useful. This book is mainly focused on product development processes and does not provide much information on technology development. In addition, the book lacks depth in the strategic aspects of product development(such as market segmentation, strategic management of technology). If you are looking for a very useful and powerful handbook for product development, this is the book you are looking for. However, if you are interested in the strategic aspects of product development, you may need other references. | ||