|
| Login | Sign up | My Wish List |
![]() | Corporate Entrepreneurship: Entrepreneurial Development within Organizations by Michael H. Morris, Donald F. Kuratko ISBN-10: 0030337267 ISBN-10: 0-03-033726-7 ISBN-13: 9780030337260 ISBN-13: 978-0-03-033726-0 Hardcover 2001-08-06 South-Western College Pub Find Lowest Price | |
Editorials | ||
Product Description Exploring the concept of entrepreneurship in established companies, this innovative book identifies the environmental conditions that foster an entrepreneurial attitude and orientation in organizations well beyond upstart. It also explores the reasons why entrepreneurship tends to be discouraged ? if not destroyed ? in organizations as they grow and mature. In addition, the authors systematically identify the ways in which entrepreneurial spirit ? and its many benefits ? can be revived in established firms. | ||
Reviews | ||
Highly Recommended! This solidly researched, well-written book makes a sound case for an unconventional view of corporate entrepreneurship. Author Vijay Sathe contends that the archetype of the lonely, low-level corporate entrepreneur is a fantastic, fairy-tale critter. In fact, entrepreneurship and new business creation happen in big organizations only when corporate leadership fosters it through a mix of principles and policies. Sathe grounds his case in a detailed exposition of experiences at major corporations, and carefully considers the evidence before pronouncing any judgment. Unlike many authors of books on this subject, Sathe seems both intellectually honest and genuinely interested in nailing the truth, not in hawking a nostrum. If the book has any flaw, it is that the author takes more pains than necessary at points, and presents more detail than the reader needs. That is not a grievous fault, and we find it very easy to forgive. | ||