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Books 1 - 10 of 22 | Previous | Next


Media Programming: Strategies and Practices (8th Edition)
by Susan Tyler Eastman, Douglas A. Ferguson
Paperback, 480 Pages, Published 2008 by Wadsworth Publishing, 8th Edition

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Promotion & Marketing for Broadcasting, Cable & the Web, Fourth Edition (4th Edition)
by Susan Tyler Eastman (Editor), Douglas A. Ferguson (Editor), Robert Klein (Editor)
Paperback, 304 Pages, Published 2001 by Focal Press, 4th Edition

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Research in Media Promotion (Lea's Communication Series) (1st Edition)
by Susan Tyler Eastman (Editor)
Hardcover, 384 Pages, Published 2000 by Lawrence Erlbaum, 1st Edition

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Broadcast Programming, Strategies for Winning Television and Radio Audiences
by Susan Tyler Eastman
Hardcover, 384 Pages, Published 1981 by Wadsworth Publishing Company

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Promotion & Marketing for Broadcasting & Cable, Third Edition (3rd Edition)
by Susan Tyler Eastman (Editor), Robert A. Klein (Editor), Douglas A. Ferguson (Editor)
Paperback, 248 Pages, Published 1999 by Focal Press, 3rd Edition

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Media Programming - Strategies and Practices - 7th (Seventh) Edition
by Susan Tyler Eastman and Douglas Ferguson
Paperback, Published 2006

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Biography - Eastman, Susan Tyler (1939-): An article from: Contemporary Authors Online
by Gale Reference Team
Digital, 3 Pages, Published 2007 by Thomson Gale

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Broadcast/Cable Programming Strategies & Practices, 2nd edition
by Susan Tyler; Sydney W. Head; Lewis Klein Eastman
Hardcover, Published 1984 by Wadsworth

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On-air promotion effectiveness for programs of different genres, familiarity, and audience demographics.: An article from: Journal of Broadcasting & Electronic Media
by James R. Walker, Susan Tyler Eastman
Digital, 30 Pages, Published 2003 by Broadcast Education Association

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Sydney W. Head (1913-1991): Remembering the Founder of Modern Broadcasting Studies.(Biography): An article from: Journal of Broadcasting & Electronic Media
by Christopher H. Sterling, Claude-Jean Bertrand, Douglas Boyd, Donald R. Browne, Susan Tyler Eastman, Kenneth Harwood, Rebecca Hayden, John Michael Kittross, Lemuel B. Schofield
Digital, 16 Pages, Published 2006 by Thomson Gale

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Books 1 - 10 of 22 | Previous | Next


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