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Developing a Market Orientation (1st Edition)
by Rohit Deshpande (Editor)
Paperback, 328 Pages, Published 1999 by Sage Publications, Inc, 1st Edition

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Using Market Knowledge (-Off) (1st Edition)
by Rohit Deshpande
Paperback, 400 Pages, Published 2000 by Sage Publications, Inc, 1st Edition

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The Global Market: Developing a Strategy to Manage Across Borders (Jossey Bass Business and Management Series) (1st Edition)
by John A. Quelch (Editor), Rohit Deshpande (Editor)
Hardcover, 432 Pages, Published 2004 by Jossey-Bass, 1st Edition

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Analyzing Corporate Cultures in Approaching the Global Marketplace/Working Paper, Report No 90-111
by Frederick E. Webster, Rohit Deshpande
Paperback, Published 1990 by Marketing Science Inst

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Organizational Culture and Marketing: Defining the Research Agenda (Working Paper, Report No 87-106)
by Rohit Deshpande, Frederick E. Webster
Paperback, Published 1986 by Marketing Science Inst

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Enhancing Knowledge Development in Marketing, Vol. 1
by William; Deshpande, Rohit, et al., Eds. Bearden
Paperback, Published 1990 by American Marketing Association

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A consumer based approach for establishing priorities in consumer information programs: Implications for public policy (Working paper / College of Business ... the University of Texas at Austin)
by Rohit Deshpande
Unknown Binding, Published 1981 by Distributed by Bureau of Business Research, University of Texas at Austin

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Chinese corporate culture, market orientation, innovation and firm performance (Working paper / Division of Research, Harvard Business School)
by Rohit Deshpande
Unknown Binding, 36 Pages, Published 1997 by Division of Research, Harvard Business School

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Understanding market orientation: A prospectively designed meta-analysis of three market orientation scales (Report)
by Rohit Deshpande
Unknown Binding, 22 Pages, Published 1996 by Marketing Science Institute

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Tigers and dragons: Profiling high performance Asian firms (Report)
by Rohit Deshpande
Unknown Binding, 32 Pages, Published 2001 by Marketing Science Institute

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