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Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing) (2ND. Edition)
by Michel Wedel, Wagner A. Kamakura
Hardcover, 382 Pages, Published 2000 by Kluwer Academic Publishers, 2ND. Edition

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Agricultural Marketing and Consumer Behavior in a Changing World (1st Edition)
by Berend Wierenga (Editor), Aad van Tilburg (Editor), K.G. Grunert (Editor), Jan-Benedict E.M. Steenkamp (Editor), Michel Wedel (Editor)
Hardcover, 332 Pages, Published 1997 by Springer, 1st Edition

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Visual Marketing: From Attention to Action (Marketing and Consumer Psychology) (1st Edition)
by Michel Wedel (Editor), Rik Pieters (Editor)
Hardcover, 320 Pages, Published 2007 by Lawrence Erlbaum, 1st Edition

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Building Models for Marketing Decisions (INTERNATIONAL SERIES IN QUANTITATIVE MARKETING Volume 9) (International Series in Quantitative Marketing) (1st Edition)
by Peter S.H. Leeflang, Dick R. Wittink, Michel Wedel, Philippe A. Naert
Paperback, 664 Pages, Published 2000 by Springer, 1st Edition

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