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|  | | Customer Equity Management
by Roland T. Rust, Katherine N. Lemon, DAS NARAYANDAS
Paperback, 551 Pages, Published 2004 by Prentice Hall
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|  | | Customer Equity Management with Software (Pap/Cdr Edition)
by Roland T. Rust, Katherine N. Lemon, Das Narayandas
Paperback, 324 Pages, Published 2004 by Prentice Hall, Pap/Cdr Edition
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|  | | Driving Customer Equity : How Customer Lifetime Value is Reshaping Corporate Strategy
by Roland Rust, Valarie Zeithaml, Katherine Lemon
Hardcover, 304 Pages, Published 2000 by Free Press
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|  | | Wireless Rules: New Marketing Strategies for Customer Relationship Management Anytime, Anywhere
by Frederick Newell, Katherine Newell Lemon
Hardcover, 330 Pages, Published 2001 by McGraw-Hill Companies
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|  | | Learning from SARS: Preparing for the Next Disease Outbreak -- Workshop Summary (1st Edition)
by Forum on Microbial Threats, Stacey Knobler (Editor), Adel Mahmoud (Editor), Stanley Lemon (Editor), Alison Mack (Editor), Laura Sivitz (Editor), Katherine Oberholtzer (Editor)
Paperback, 376 Pages, Published 2004 by National Academies Press, 1st Edition
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|  | | Learning From SARS: Preparing for the Next Disease Outbreak
by Adel Mahmoud, Stanley Lemon, Alison MacK, Laura Sivitz, Katherine Oberholtzer Stacey Knobler
Paperback, Published 2004 by National Academies Press
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