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Books by Jim Blythe






Demarketing(1st Edition)
by Nigel Bradley, Jim Blythe, Mr Jim Blythe
Paperback, 240 Pages, Published 2013 by Routledge
ISBN-13: 978-0-415-81648-9, ISBN: 0-415-81648-3






Principles and Practice of Marketing(3rd Edition)
by Jim Blythe
Hardcover, 800 Pages, Published 2013 by Sage Publications Ltd
ISBN-13: 978-1-4462-7399-9, ISBN: 1-4462-7399-7






International Marketing(3rd Edition)
Strategy, Planning, Market Entry and Implementation
by Jim Blythe, Roger Bennett, Harry Alder
Paperback, 362 Pages, Published 2002 by Kogan Page Business Books
ISBN-13: 978-0-7494-3808-1, ISBN: 0-7494-3808-8






The Essence of Consumer Behaviour(1st Edition)
(Essence of Management: Prentice Hall Series)
by Jim Blythe, Prof Jim Blythe
Paperback, 200 Pages, Published 1997 by Prentice Hall Ptr
ISBN-13: 978-0-13-573122-2, ISBN: 0-13-573122-4






Consumer Behaviour(4th Edition)
by Zubin Sethna, Jim Blythe
Paperback, 576 Pages, Published 2019 by Sage Publications Ltd
ISBN-13: 978-1-5264-5001-2, ISBN: 1-5264-5001-1






Essentials of Marketing
by Jim Blythe, Jane Martin, Richard R. Still, Edward W. Cundiff
383 Pages, Published 2019 by Pearson Uk
ISBN-13: 978-1-292-29880-1, ISBN: 1-292-29880-4






Consumer Behaviour
by Zubin Sethna, Jim Blythe
576 Pages, Published 2019 by Sage
ISBN-13: 978-1-5264-7107-9, ISBN: 1-5264-7107-8






CIM Coursebook Marketing Essentials
by Jim Blythe
Hardcover, Published 2017 by Taylor And Francis 2017-06-29, London
ISBN-13: 978-1-138-44102-6, ISBN: 1-138-44102-3






Business to Business Marketing Management
A Global Perspective
by Alan Zimmerman, Jim Blythe
438 Pages, Published 2017 by Routledge
ISBN-13: 978-1-317-19007-3, ISBN: 1-317-19007-6






Consumer Behaviour
by Zubin Sethna, Jim Blythe
528 Pages, Published 2016 by Sage
ISBN-13: 978-1-4739-8801-9, ISBN: 1-4739-8801-2






Consumer Behaviour(2nd Edition)
by Jim Blythe, Second Edition
Hardcover, 472 Pages, Published 2013 by Sage Publications Ltd
ISBN-13: 978-1-4462-6644-1, ISBN: 1-4462-6644-3






CIM Coursebook Marketing Essentials
by Jim Blythe
Paperback, 128 Pages, Published 2008 by Butterworth-Heinemann
ISBN-13: 978-1-85617-503-6, ISBN: 1-85617-503-0






Business to Business Marketing(1st Edition)
by Alan S. Zimmerman, Jim Blythe
Paperback, 403 Pages, Published 2004 by South-Western College Pub
ISBN-13: 978-0-324-31544-8, ISBN: 0-324-31544-9






Business to Business Marketing Management(3rd Edition)
A Global Perspective
by Alan S. Zimmerman, Jim Blythe
Paperback, 452 Pages, Published 2017 by Routledge
ISBN-13: 978-1-138-68076-0, ISBN: 1-138-68076-1






Marketing Planning(1st Edition)
Strategy, Environment and Context
by Phil Megicks, Jim Blythe, Prof Jim Blythe, Mr Jim Blythe
Paperback, 264 Pages, Published 2010 by Financal Times Management
ISBN-13: 978-0-273-72471-1, ISBN: 0-273-72471-1






Business To Business Marketing Management(2nd Edition)
A Global Perspective,
by Mr Jim Blythe, Dr Alan Zimmerman, Adam Raman, Alan Zimmerman And Jim Blythe
Paperback, 528 Pages, Published 2015 by T&F/Routledge
ISBN-13: 978-0-415-53703-2, ISBN: 0-415-53703-7






CIM Coursebook Marketing Essentials(2nd Edition)
(The Official Cim Coursebook)
by Jim Blythe
Paperback, 186 Pages, Published 2010 by Routledge
Mobipocket_Ebook
ISBN-13: 978-0-08-096624-3, ISBN: 0-08-096624-1






Consumer Behaviour
by Jim Blythe
Paperback, 456 Pages, Published 2007 by Cengage Learning
ISBN-13: 978-1-84480-381-1, ISBN: 1-84480-381-3






Principles and Practice of Marketing
by Jim Blythe
Paperback, 800 Pages, Published 2005 by Cengage Learning Emea
ISBN-13: 978-1-84480-120-6, ISBN: 1-84480-120-9






Business to Business Marketing Management(1st Edition)
A Global Perspective
by Jim Blythe, Alan S. Zimmerman, Biythe J., David F. Lomax
Paperback, 424 Pages, Published 2004 by Cengage Learning Emea
ISBN-13: 978-1-84480-001-8, ISBN: 1-84480-001-6



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