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Introduction to e-Commerce (Mcgraw-Hill/Irwin Series in Marketing) (2nd Edition)
by Jeffrey F. Rayport, Bernard J. Jaworski, Inc.
Hardcover, 544 Pages, Published 2003 by McGraw-Hill/Irwin, 2nd Edition

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Best Face Forward: Why Companies Must Improve Their Service Interfaces With Customers
by Jeffrey F. Rayport, Bernard J. Jaworski
Hardcover, 262 Pages, Published 2005 by Harvard Business School Press

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The Stuffed Bird: Ignore the distractions, have confidence, and focus on the task at hand, by Jeffrey F. Rayport
by Daisy Wademan
Digital, 16 Pages, Published 2004 by Harvard Business School Press

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E-Commerce
by Jeffrey F. Rayport
Hardcover, Published 2000 by McGraw-Hill Companies, The

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Exploiting the Virtual Value Chain
by Jeffrey F. Rayport, John J. Sviokla
Digital, 16 Pages, Published 1995 by Harvard Business Review

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Web Site Blues (HBR Case Study and Commentary)
by Regina Fazio Maruca, David Siegel, Candice Carpenter, David Ticoll, Jeffrey F. Rayport
Digital, 13 Pages, Published 1999 by Harvard Business Review

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The Coming Battle for Customer Information
by John, III Hagel, Jeffrey F. Rayport
Digital, 10 Pages, Published 1997 by Harvard Business Review

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Supercharge Your Sales Force (HBR Article Collection)
by Erin Anderson, Vincent Onyemah, Jeffrey F. Rayport, Bernard J. Jaworski, Philip Kotler, Neil Rackham, Suj Krishnaswamy
Digital, 42 Pages, Published 2006 by Harvard Business Review

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Spark Innovation Through Empathic Design
by Jeffrey F. Rayport, Dorothy Leonard-Barton
Digital, 15 Pages, Published 1997 by Harvard Business Review

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Managing in the Marketspace
by Jeffrey F. Rayport, John J. Sviokla
Digital, 12 Pages, Published 1994 by Harvard Business Review

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Books 1 - 10 of 18 | Previous | Next


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