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Books 1 - 10 of 18 | Previous | Next


Marketing: Best Practices (2nd Edition)
by K. Douglas Hoffman, Michael R. Czinkota, Peter R. Dickson, Patrick Dunne, Abbie Griffin
Hardcover, 650 Pages, Published 2002 by South-Western College Pub, 2nd Edition

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The PDMA ToolBook 3 for New Product Development (Product Development and Management ToolBooks)
by Abbie Griffin (Editor), Stephen Somermeyer (Editor)
Hardcover, 544 Pages, Published 2007 by Wiley

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Marketing Principles and Best Practices (with Access Certificate, Xtra!, and InfoTrac) (3rd Edition)
by K. Douglas Hoffman, Michael R. Czinkota, Peter R. Dickson, Patrick Dunne, Abbie Griffin
Hardcover, 640 Pages, Published 2004 by South-Western College Pub, 3rd Edition

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The Voice of the Customer (Report No 92-106)
by Abbie Griffin
Paperback, Published 1992 by Marketing Science Inst

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Examining the technical corporate entrepreneurs' motivation: voices from the field.: An article from: Entrepreneurship: Theory and Practice
by Matthew R. Marvel, Abbie Griffin, John Hebda, Bruce Vojak
Digital, 26 Pages, Published 2007 by Thomson Gale

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15th Paul D. Converse Symposium
by James D. Hess Abbie Griffin
Paperback, Published 2001 by American Marketing Association

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Integrating mechanisms for marketing and R&D: Commentary (Report)
by Abbie Griffin
Unknown Binding, 38 Pages, Published 1994 by Marketing Science Institute

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Measuring product development time to improve the development process (Report / Marketing Science Institute)
by Abbie Griffin
Unknown Binding, 37 Pages, Published 1993 by Marketing Science Institute

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Books 1 - 10 of 18 | Previous | Next


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